Images in Emerge

Edit theme → Theme settings → Images.

Emerge Images in Theme settings

Crops for product, collection, and article images.

Corner radius is storewide. Besides photos, it rounds embedded videos, text blocks with a background color, the newsletter popup, and sections with Outer background off.

Crops and radius

Corner radius: rounds product and content images, embedded videos, text blocks with a background color, the newsletter popup, and inset sections (Outer background off). Not applied to full-width section images.
Product image size: Natural, Square (1:1), Landscape (4:3), Portrait (4:5), Portrait (2:3)
Collection image size: collection lists and thumbnails
Article image size: blog cards

Natural keeps mixed photos honest. A fixed ratio makes Cafe- and Elements-style grids look catalogued. Export sizes: What image sizes should I use?.

Ask Sidekick

Open Sidekick from the theme editor toolbar (top right, next to the device preview icon), or press ⌘. (Ctrl+. on Windows). Unsure whether Natural, Square, or Portrait crops will suit your product photography, or how consistent your existing photos actually are, describe your catalog.

"My product photos are a mix of studio shots and lifestyle images, what Product image size should I use for the grid?"

It can help you reason through the trade-off before you commit the whole store to one crop, and point you to Shopify's image size guidance if you're about to reshoot.

Opening Sidekick from the theme editor toolbar

Troubleshooting

Images look cropped: Product image size, not a broken file. Switch to Natural or shoot for the ratio.
Corner radius ignored on a hero: full-width section images are excluded on purpose.